[badgers]

My guess is that is has to do with IKEA's improving smart home trend [0]. I like the fact that the work with all three major platforms so I don't necessarily have to be all in on one if I decide to switch in a couple of years: "Trådfri [has] compatibility across Apple HomeKit, Alexa, and Google Assistant".

[0] - https://www.wired.com/story/ikea-fyrtur-smart-blinds/

[phasetransition]

It has nothing to do with this. It has to do with details about the OEM for the Ikea product.

[sydd]

Leedarson? (according to http://wastonchen.com/3973.html ) Never heard of them, they make good LEDs?

[phasetransition]

Leedarson is an OEM for many light bulbs you've seen on shelves in stores.