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by nchlswu 5691 days ago
I don't think Apple is making a gross majority off of (1), it just happens that Apple's products can appeal to an even larger majority since they do appeal to "hackers/nerds"

I'm constantly amazed when the "hacker" types lack the ability to see the bigger picture wrt (2) you described. At least on internet comments, so many lead a very self centered viewpoint. By sheer numbers, it's clear that "hacker" types don't provide the influence that directly leads to the critical large-scale adoption that is desired by so many.

I don't think it's necessary to choose between (1) and (2) at all. "Hacker"-types and early adopters are necessary for any product to gain any traction. They hold early influence (which obviously varies depending on the product) which diminishes as the product gains a higher adoption rate.

1 comments

> "Hacker"-types and early adopters are necessary for any product to gain any traction. They hold early influence (which obviously varies depending on the product) which diminishes as the product gains a higher adoption rate.

I guess then my question is whether "hackers" as an early-adopter group are worthwhile for targeting. Anyone have any anecdotes where a mainstream product started as a hacker niche?

Android, maybe. I suspect most initial Android phones went to hacker types, before it gained mainstream attention.
Personal computers?