They are getting more and more aggressive about it too. Recently they add a full modal covering content and forcing you to “choose to view in app or browser”.
It's not aggressive, it's a multi-flank stochastic attack. They have about
5 different UIs for pushing you to the app, with different
shapes, wording and locations on screen, and they cycle between them, to stop you from learning habits like "just smash the lower left corner on the first page load"