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by LeoPanthera 2700 days ago
The fine is in addition to enforcement. It's not a fee they can pay to avoid GDPR compliance. They have to do that as well.
1 comments

How's it being enforced, though? Short of outright arresting people, the usual enforcement tactic is to use fines
If that enforcement tactic is ineffective, the EU can obviously elevate it's methodology. Companies which do business, transfer monies, and have offices and employees in the territory have a lot of potential assets to seize. Usually fines, which are levied on a regular basis, until compliance is reached, are adequate.
Not sure, but if the 57m EUR fines continue monthly for noncompliance? Weekly? Perhaps that will do more to turn their course..
If nothing else, the fines should continue and I expect escalate.