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by jonbrennecke
2702 days ago
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That's a great question, thanks for asking! This idea was largely inspired by the way Alexandria Ocasio-Cortez (@ocasio2018) uses Instagram. She’s a US Congresswoman and has 2M followers on instagram. In her IG stories she often uses an app called “Clipomatic” that does much the same thing as my app, but lacks a few key features which I believe makes my app a significant upgrade. Clipomatic doesn’t let you import videos from your library, and it forces you to use “cute” themed message bubbles with your captions. Alexandria Ocasio-Cortez is just one example. Plenty of influencers use Clipomatic, and others use Adobe Premiere to add captions. So that demonstrated significant market validation to me, so I took this idea and talked to a few "influencers" that I know. Photographers and YouTube creators and such—people with 1 to 10k followers, so not huge accounts, but larger than most. They’ve helped me refine the idea, and some have tested it one their own accounts where it’s gotten positive feedback. There's also a service called Rev.com (rev.com/caption) that charges per minute to add captions to videos. Since humans transcribe your video manually, they also have a longer turn around. I've seen several brands on Instagram use this, but I believe Caption This is a cheaper, faster alternative with the a high quality result. |
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