[_bxg1]

"can be simply shrugged off as a cost of operation"

You clearly didn't read my last message very closely. The whole idea is that the fine needs to change the economics so that it's no longer a good business decision. A business is going to pick the path of least "cost of operation", so you make sure that those forces push it in the direction that's best for society.

[pewdiepotpie]

you clearly underestimate the revenue of google. 57 million dollars is something google can shrug off as a cost of operation, attack the strongest point not the weakest point, and not the poster please review the HN guidelines.