That's what I thought too. Bought a Nokia/HMD android one phone, not through my carrier. After I put my SIM in and booted the phone it started downloading crapware my provider offers...
Luckily downloaded regularly through the play-store, so I could just immediately delete it afterwards. But it still seems there's deals going on there even if you don't buy the phone from your carrier and it's android one.
Luckily downloaded regularly through the play-store, so I could just immediately delete it afterwards. But it still seems there's deals going on there even if you don't buy the phone from your carrier and it's android one.