Hanes Brands does $6.4 billion in sales for example (obviously including all of their business).
$32.6 million in sales is a small company in the underwear business. Men's underwear (boxers, boxer briefs, briefs) in just the US + Canada is a $5.x billion annual business at retail.
Sometimes some of these industries, not hyped like every tech companies and don't get much media attention from Business magazine, are just mind blogging big. And that is just Man! Which I assume spend comparatively VERY little money as compared to woman underwear.
P.S - From wiki "The premise is that men's underwear are a necessity in normal economic times and sales remain stable. " Am I the only one who don't think of it as necessity? Or is this a US thing?
$32.6 million in sales is a small company in the underwear business. Men's underwear (boxers, boxer briefs, briefs) in just the US + Canada is a $5.x billion annual business at retail.
There's also this amusement:
https://en.wikipedia.org/wiki/Men%27s_underwear_index