[Klover]

Indeed. Similar to how young people will read books while their parents barely finish the sensational short articles in a newspaper. They seem to be more willing to figure things out, especially combined with their tribal actions like going to great lengths to make sure that everything they wear is black, or has a certain logo on it, or that they only listen to particular music. If a particular social app has a gate, then it can be all the better for them. [1]

Not to say that making your app unnecessarily annoying is grounds for success! There were probably 500 apps on the very same day as Snapchat launched that you never heard about.

[1] No peer reviewed study or anything. Just, you know, kids.

[1337biz]

Very good points. That idea of creating something for kids that others are not/not willing to figure out, is really fascinating. Probably happens most of the time unintentionally.