[christonog]

The problem with this is what other value can you bring to a prototype stage project if you aren't doing do any of the coding? You do need some coding knowledge to make a/b testing optimization, SEO, or other marketing strategies of value.

[sachinag]

This is false. VWO lets you do A/B testing without code. SEO is about making content and asking for links. Marketing online requires math, but certainly not any code.

[christonog]

Well, I'm mainly referring to the very early prototype stage, where you spend as little as you can. If you have some early funding (either self funding or family) then you can use VWO instead of a free A/B testing framework (A/Bingo for example).

You still need to know how to manipulate some of the front end and back end code to show the user your A/B tests. On page SEO at least requires some knowledge of HTML. You're right about marketing such as adwords and LTV not requiring any code though.