Maybe. But the people who have dedicated ereaders are usually those who read a lot and are passionate about quality ebooks. I'm sick of buying ebooks at Amazon, jumping through hoops only to get it onto my Kobo, and then find it has weird style sheets and plain wrong formatting, which I then have to fix via Calibre. This is just nuts. Combine this with the fact that only a tiny fraction of what I've paid went to the author, I would love if there was something like "Bandcamp for ebooks". I think this might very well work out, and I also think that many authors would jump onto this.