[btilly]

Any woman who has worn a $30 bra from Target will tell you how uncomfortable a budget bra can be.

Not quite ANY woman.

Whether it is easy to get a bra that fits depends on the shape of the breasts. Women who have "teardrop breasts" can pick a random bra of roughly the right size and likely be happy. My wife does, and it wasn't until she was reading a site about bra fitting that she understood why she never has the problems that she hears other women complain about.

Given her luck, she has always just picked up cheap bras. Since that's going to work just fine, why pay a premium?