[microcolonel]

> The many concerns in this thread (and their upvotes) about price (350$) are one of the best examples of the risks of gender imbalance in venture funding I've yet seen.

Maybe people on HN are just not aware what something approaching this good costs, and unwilling (let's say for ideological reasons) to consider why it costs as much as it does. I doubt many VCs would be too stupid to Google a bit about what women say about bra fit (or, heck, listen to a woman who isn't a stranger), and how much they currently pay for good fit; If I had a nickel for every time a woman complained about bra fit around me, I'd have at least thirty cents.

I think an interesting next step would be some sort of home scanning kit (or just an app, though this would have a hard time with dark skin, crappy lighting, or a combination of both), not sure how hard it would be to go from a static scan of breast geometry to a fit (since they don't exactly stay that way when they're tied up!).

TL;DR, I think these folks just don't know how pricing works.