[matwood]

> Apple announces it will no longer report unit sales. This is a clear shift in strategy.

It's literally the shift every analyst has been clamoring for - revenue from something other than the iPhone. So while that is slowly happening, all anyone seems to look at is the top line iPhone unit number. A number that has become less and less meaningful over time because of the growing range of iPhone models.

Apple's guidance is always conservative, and their guidance next quarter is 89-93B in revenue. If you're keeping score at home, that would be another record quarter.