I’ve heard it claimed that those in leadership use it to justify the purchase of a product. Sort of a “nobody ever got fired for buying what Gartner recommended.”
Gartner exists so that greasy salesdroids can convince Pointy Haired Bosses to buy enterprise shovelware without consulting with their technical staff. Then the technical staff have to try and implement said shovelware in the least odious way possible.
So much budget will be spent on this project that it will be deemed Too Big To fail. The shitty software will sit underused for a few years until everyone forgets about it then it will be quietly sunsetted.
It's sort of like a corporate job creation scheme.
Yes, gartner is an evil creature of the corporate idiocy world. Instead of getting someone in your company that knows about an area, idiot bosses consult the gartner oracle to make choices. I've worked at several tech companies that overobsess on gartner, because they believe (apparently truely), that gartner love can really help your product.
So much budget will be spent on this project that it will be deemed Too Big To fail. The shitty software will sit underused for a few years until everyone forgets about it then it will be quietly sunsetted.
It's sort of like a corporate job creation scheme.