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When you look at how apple has succeed, it's the way of the future. They didn't provide any new functionality that wasn't on mobile devices before. They just made it simple, it's the new paradigm, design is now more important than functionality. I'm am not an apple fan, mind you, I am an Android dev who built a podcasting app - and most of the complaints I get are "I can't figure it out" and "why is it so complicated". It is overloaded with features and some appreciate it, but some don't. The way I think of it, is that life is frustrating at times, and people will go to great lengths to avoid that feeling of frustration. Software might do a lot but if it not quick to use then its pretty well useless. In time gone by, how many man hours been wasted trying to find that elusive checkbox in windows to fix a certain small problem. Simplicity is the most important thing, people want life to be simple - why can't it be simple !!! That's why apple is making billions. There is always an element of randomness though. To some people a design (e.g. my podcasting app) will seem logical, but to others it will be a frustrating mess. I am happy to have a set of users who are fairly tech capable. but I do constantly receive a hail of abuse from the less capable who really want to use it, but cant figure it out. Some people actively resent the fact that I have made them feel stupid (Saying exactly "I am not stupid", had that exact phrase about 30 times I think). Sometimes I think 3 interfaces to a product are necessary, "simple"(only basic stuff), "cool" (medium), and "super"(everything). Different people like different things. |