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by loumf 5716 days ago
Features absolutely do sell software if the demand already exists. If you are entering an existing market, where the product category is known -- your set of features (not # of features) is a big part of what will drive sales.

StackOverflow, for example, was sold on features. Look at the early pitches -- it's a reddit+wiki replacement for Experts Exchange. Developers already knew that PHPBB and EE sucked for Q&A. They added voting and editing of old answers, and the demand flowed to them.

4 comments

But is it "voting and editing of old answers" what sells the service, or is it "finally, Q&A that doesn't atrophy over time, so it's worth investing your effort in making a great community"?

The difference isn't features vs lack of features; it is features vs BENEFITS. This is the thing "business people" bring to the hackerverse.

business people bring "more features please so we can make the sale".

It's the designers who deserve the credit here, not the business people.

Plus, not all hackers are feature-centric. There are many hackers who understand design.

Interesting point. But those "features" existed (albeit in a mediocre form). So maybe "implementation of features" or "quality of features" sells a product...?

Speaking just for myself: I don't use SO (or reddit) because of the features they offer. I use them because of the communities involved. I think that's the point here -- there are loads of sites that can compete on features (reddit, meet digg...) but lack something else. It's that "something else" that drives success (partially; I'm not suggesting it's entirely based on some esoteric quality, but that the specific quality can be different for different applications).

> the demand flowed to them.

Their combined blog readership was huge. They capitalized on that audience, not just the features.

experts exchanges was ripe to be taken down because they tried to charge money for access.