[erikpukinskis]

Yes, you can do this, but you can’t have ANY connection between your app and your web site. Your app can’t mention a subscription, can’t link to your site, etc.

So it only works if users first go to your web site, sign up, and then get the app on the App Store. If they get your app on the App Store, there’s no way to convert them without Apple’s blessing.

Essentially Apple contractually mandates friction between you and iOS users and then charges you to alleviate it.