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by mrtksn
2787 days ago
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>Oracle to the CIA. I was unable to confirm it. Anyway the advice of sell first build later and talk to customers sound very smart, it's just that it I don't see much of success stories based on that process. On the other hand, build something basic, put it in front of the people, measure and iterate based on the measurements have so many examples. Like pretty much everything out there. So yes, the stuff on the article sound smart but is it? |
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Once they got their first sale for a mattress they started working on the company. (source: their indiehackers interview)
Hotjar started a super successful referral campaign before having a working product.
Pietr Levels validated features with a fake credit card form to see if people would pay for some membership.
And there are countless other examples. Building a landing page that explains the product or a proof of concept isn’t building the product, if something can help you give the idea of what you have in mind build it.