[sonnyblarney]

"we aren't necessarily looking to disintermediate the banking system?"

I gather that.

It's just an emotive idea that will likely resonate with boty a) those interested in UBI, who more often than not believe the current financial regime is repressive and supports banks and b) cryto currency types who loathe banks and classical currency controls more for anarcho-libertarian reasons.

It's marketing.

Because you are not a classical product, you gotta be a movement, you want to give some emotive impetus! Most people need a call to arms against some faceless regime, it's more powerful than a call to charity. You can drop it after a while.

These motivational inclinations are real with the early adopting crowd. Anyhow, just something to think about in general, really.