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by nirajr 5711 days ago
I don't know why Apple would want to do that. How Sony looks at hardware, software and their product line-is is something I'd call very 'traditional' - (1) hardware is important, just patch in some software that can make users manage to us the hardware. (2) Build so much stuff that everyone can find something in the line-up that suits them (3) Keep the content business and delivery far off from the products.

I see fundamental differences between the two companies. What Apple gets by buying Sony is control over a brand that is instantly identifiable across the world (come to India to know what I mean). That might probably be of huge value to Apple, as Apple is definitely not seen as a 'people's brand' around here.