On the other hand... their journalism (BuzzFeed<i>News</i>) is up there in quality. Such as https://www.pulitzer.org/finalists/chris-hamby-buzzfeed-news and https://www.nytimes.com/2018/02/20/us/politics/george-polk-j... ("In all, journalists representing more than a dozen news organizations were recognized for reporting. Three nontraditional publications — Vice News, The Intercept and BuzzFeed News — won awards for the first time, Mr. Darnton said.")