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by jpindar 2792 days ago
They had SO MUCH customer loyalty from Craftsman, I can't believe anyone would throw that all away.
1 comments

the mismanagement of the craftsman brand will one day be a case study in all business schools. It is incredible how much I spent on tools with them over the years, and incredible how I'm not even sure where to buy them anymore.

IMO, the biggest mistake Sears ever made was NOT buying Home Depot when they had the chance.