[lmkg]

Web marketing analyst here.

UTM parameters tag campaigns at the aggregate level, to be used for reporting. The fbclid is almost-certainly unique to the click. While you could make, e.g., utm content unique per-click that's not what it's for. Anything in a UTM parameter is intended to be human-readable, and will almost certainly appear as-is in a report somewhere. Click ID parameters are internal IDs used to join data sources, which is not the type of data that should go into UTM parameters.

Note that Google Analytics, the tool that invented UTM parameters, itself does not use UTM parameters when it does this sort of thing. Google Analytics uses the gclid (AdWords) or dclid (DoubleClick) to join against user or click level data from other tools.