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by loandigger
2807 days ago
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Don't confuse Sales with Marketing and don't confuse Marketing with Advertising. If you have correctly defined your market, correctly segmented your sub-markets, correctly defined your distribution & customer acquisition channels and correctly priced your products and services, there is no need to 'learn' sales... customers will be calling you. Disclosure : I'm a 3-time technical founder with 1 abject failure, 1 IPO and 1 private sale exit who wishes somebody had told him this 30 years ago. |
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