I really like your pricing strategy. I nearly bought the paperback/pdf package at $31 (I'm in the UK) until I realised that I really don't need the paperback too.
But you nearly had me! Throwing in the PDF was a huge motivation to upgrade. I think (if I may be so bold) that you should throw in the PDF with all paperback sales, and make that obvious on the homepage, eg:
[Download Sample] [Buy PDF $19] [Buy Paperback & PDF $24]
Re-reading chap.1 is on my list for today and then I'll buy the PDF.
But you nearly had me! Throwing in the PDF was a huge motivation to upgrade. I think (if I may be so bold) that you should throw in the PDF with all paperback sales, and make that obvious on the homepage, eg:
[Download Sample] [Buy PDF $19] [Buy Paperback & PDF $24]
Re-reading chap.1 is on my list for today and then I'll buy the PDF.