[ajvs]

I prefer the DTube approach personally.

It instead uses the Steem blockchain for text content so it doesn't have the issue that ActivityPub or other federation protocols have where it needs to bootstrap to the largest instances, which is in effect partial centralisation.

Blockchain use also means that server costs are passively paid for due to block rewards which makes it scalable. Lastly content creators can get paid directly via cryptocurrency so it encourages much more content creation.