I've been told that uber hides some of the information (either the price or the distance the driver has to go or both) which makes that not quite true.
I currently drive for Uber and both of these are 100% true
When a request pops up all I see is the estimated time it'll take me to get to the pickup point, I also have exactly 10 seconds to accept a request.
if i demand a $2mm salary, take it or leave it, i am not dictating a price; i am getting laughed out of the room and someone else is getting the job. uber is only dictating a price to the extent that lyft won't offer more.
firms like comcast, who may be the only ISP offering >25mbps in a particular area, are the ones who get to dictate a price.