| Why do I need a degree to read financial reports? Can't I get a book or just Google it? If I'm running a business, why do I need to be able to read financial reports at all? Especially for some other random company. If I need to make a financial report, couldn't I use an online generator, template, accounting software, or hire someone to do it? Looking online there seem to be many services for less than a few thousand dollars for financial reporting. If I have a product wouldn't I be able to take time to research applications for it thoroughly rather than relying industries that I remembered from some course. As far as measuring clients worth, do I need a course on that really or do I just need to be aware that there are clients that will waste our time and try to get practical evidence that won't be the case. Can I not get quite a bit of useful knowledge by reading and carefully digesting some key books like The Mom Test? When you say think like a marketer, so far every article that comes up when I google that is listing things that any used car salesman would apply. Just based on what you said it sort of makes MBA degrees seem like a waste of time to me. |
Just as a small example, why do you need to read financial report at all? Because that is the language of investors and managers. Why read financial reports for some random company? Benchmarking, so you can tell investors and stakeholders "this is how well we are doing vs comparable companies." A template generator won't help you with this kind of analysis, and those services you mention won't help you if you can't really understand them.
I'm not saying you need an MBA to be a good business person, and I felt like my BBA (which I'm told is mostly the same material as an MBA, at least at my school) only confirmed that my instincts and self-learning after 8 years in the workforce was pretty good...but man, those little bits I didn't know and hadn't thought to learn (especially around finance and proper marketing) were the ones that have ended up mattering the most.