[sbenji]

You can always just go to another coffee shop. It is not like this is the only coffee shop. I would have definitely participated when I was in school. Seems like a good service considering it could help you find a job after college.

[Nerdfest]

Much like you you could go to some social network other than Facebook. You can but it's inconvenient.

[stringyham]

It's inconvenient to use something other than Facebook because all your friends/family are on it.

Coffee is just coffee...