[desireco42]

Absolutely agree. When Kevin Rose came out of the blue with Digg, they didn't call him 'Unknown'. It is just how media in the US (and rest of the world is trying to copy them mostly) tries to grab attention.

Also, it is unknown to them, but Bytedance has been around for quite some time and covered in the US. Also, it is not like they are not making money. So many things are wrong with how they cover this.

[thomaslangston]

Kevin Rose was a TV host at the time Digg launched. He might not have been well known, but he wasn't unknown.

[desireco42]

TV host of show that only geeks watched. :)