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by samfriedman 2817 days ago
Seems like an early kind of gift certificate scheme. https://www.theguardian.com/lifeandstyle/2007/nov/17/weekend...
1 comments

We still have book tokens here (Ireland). They're a gift voucher that's only redeemable for books, and not tied to a specific shop
They were/are much prized as an 'improving' birthday present or prize for children.