CA's are fully automated, they won't review or check for phishing lookalikes. Maybe reactively if it's being reported, but, should they operate as the internet police? What if it's a legitimate bank that has the same name (with an accent) and isn't beholden to the same trademark in their country?
+ It may seem like it is if your organisation gets a bunch of EV certs with the same organisation info under some bulk deal. The issuer only does the expensive manual EV steps once per period, if you're Google in January then (the thinking goes) you are still Google in June. This saves them money so it enables them to offer pretty good deals for lots of EV certs.
+ Good EV providers streamline the manual stuff in countries like the US that have their government records online. A call centre employee can do the searches, pull up contact details and phone your Head Office or whoever to confirm in minutes not hours. However this also means they won't necessarily pick up on subtle clues like why is this outfit named Myba N K ? Oh! That's My Bank but with misleading capitalisation and spacing.
+ White hats toying with EV discovered that outfits like D&B relied on in the business community to verify identity are... Not very reliable. If D&B says the Head Office is at 632 Wall Street that might be because somebody filled out a web form, not because D&B agents even checked 632 Wall Street exists let alone that the company has offices there...