[_jal]

Same thing we are currently doing about it. Keep talking.

FB and similar surveillance shops thrive because people let them. People let them, primarily, because humans instinctually follow a safety-in-numbers model - FB just couldn't be that bad, or someone would have done something about it. That is likely the most clever/evil hack - FB flips this instinct on its head.

So keep telling people the truth about FB. It is a tacky AOL 2.0 panopticon optimized to manipulate you in the name of your friends and family. The company routinely lies about their practices, the CEO gives all appearances of being an untrustworthy weasel, and they're more interested in growth than the damage (up to and including facilitating mob violence!) they're doing.

And: the net is a big place. FB is a big corner of it, but unless you'd also think living inside a Walmart is a great idea, there's a lot out there that you're missing.

It took years, but I've gotten some family members to stop using them.