[zck]

"Goes down" could include things like "we're going to increase your pricing by 10 cents per charge". It's a much stronger negotiating position that Uber is in if they can say "we can switch 100% of our volume to Stripe in a minute by going to admin.uber.com and flipping a single feature flag".

[adtac]

Or even better: "we automatically route traffic to the cheaper option and this requires no human intervention, so don't even bother"