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by milanmot
2825 days ago
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I launched a SaaS startup called "SalezTalk" with the same exact strategy. The problem with this strategy is that it assumes that reaching to a customer is an easy thing. One of the most difficult thing in a SaaS is reaching to a customer in a cost-effective manner. It's common nowadays to have a CAC of $100+. So paid acquisition channels would be impossible if your prices are low. If you already have a community or a user-base, then probably you can make a few hundred dollars out of it. But if you are starting from scratch, I would rather suggest going for a big idea instead of a smaller one because your marketing efforts in both the case would be almost same. |
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I agree that if you're trying to build a big business, you need to think hard about how you're going to get customers. But if you're just trying to make a couple hundred a month (as OP asked), it's a completely different ballgame. You just need a tiny sliver of an enormous pie.