[isoskeles]

If someone asks you to fix something (or to do anything for that matter), and you are playing their game, then you should try in good faith.

It seems like you are saying you'd give up because it's pointless anyway. Maybe it is pointless (maybe Evernote has too much debt they can never repay), but if someone were paying you to fix a problem in this hypothetical scenario, giving up shouldn't be an acceptable response.