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by krn
2828 days ago
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> You can't ignore marketing and branding. Well, of course you can. Look at Craiglist[1]: > In 2015, the AIM Group, which has calculated Craigslist revenue since 2007, estimated that the company pulled in sales of about $396 million. Its 2016 estimate of $694 million—an increase of 75% over the prior year—came down to the fact that Craigslist bumped job posting fees in certain cities and instituted them for the first time in others. I am claiming, that marketing and branding should not determine the price of the product, not that it should not be used to communicate the real value of it. [1] https://www.forbes.com/sites/ryanmac/2017/05/03/how-does-cra... |
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