[ocdtrekkie]

Brin spoke a bit about it to employees recently, and thinks it has "certain trade-offs": https://theintercept.com/2018/08/17/internal-meeting-reveals...

He stopped talking shortly thereafter because a Google employee was leaking his statements to a reporter in realtime.

(My guess is the trade-off between the moral issues and the ability to like plate his yacht in platinum.)

[mikejb]

I think that the trade-off is described better between the moral issues and the ability to provide your service to more users. I don't think making even more money is much of a factor anymore for Page and Brin.

[ocdtrekkie]

Would you not describe the benefit of having more users being... More money?

[sgnelson]

Or let's just say hypothetically it's not. Why do they feel the need to have more users?

I'm of the opinion anyone who's still in the game after becoming a billionaire is doing so for non-monetary reasons. At this point it might not be about money, but power? Either way...

[mikejb]

a) more users doesn't necessarily imply that (though in this case is probably does), and b) it's about the "why" - The conclusion from "more users = more money" to "must be about money" isn't universally true, as it ignores any and every other possible motivation. E.g. power, legacy, success.