| > It's a kind of wealth distribution, nothing more. If this is truly how you feel, why not try to add value for your clients instead of just taking the money and not contributing? I work in digital marketing and what I do, among other things involves: - conducting split testing experiments to evaluate which types of marketing copy or site UX lead to better conversion - evaluating client's web properties to improve SEO, things like semantic content layout, redirect types (301 v 302 etc), accessibility, logical information architecture - writing code for custom event tracking, implementing schema-based markup for better search engine discoverability - creating outreach campaigns via email, social and paid search channels, each of which requires has its own KPIs and require a fair amount of domain knowledge to implement and measure effectively - analyzing search trend data to figure out if the product copy language is similar to what users are searching for |