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by trisomy21
2841 days ago
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It's not harder when you have $25B in cash to spend on fancy marketing, advertising, promotion etc. Do you not understand how massive of an advantage that is? It effectively makes you recession proof. Additionally, you can look at Apple's financials to see that they had no problem selling millions of iPhones through the recession. In fact Q4 of 2009 was their most profitable quarter ever (up until that point) which was the tail end of the recession. It was a radically successful launch by all metrics. Any way you look at it, launching the iPhone, given Apple's cash, marketing muscle, and hw/sw expertise, wasn't as challenging (even in a recession)as bringing an electric vehicle to market and it by no means was "exponentially more difficult" – in the words of the OP. I don't have anything more to add to this discussion. I think it's clear that the OP's claim is incredibly uninformed and wildly inaccurate. |
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Come on. Its Mr. Musk's decision to make a company take advantage of debt markets instead of waiting for a few years for the Roadster or Model S to make some profits. Tesla's current financial situation is 100% the decision of Musk.
Musk chose debt and stock offerings because he wanted to take advantage of bull market conditions. He's received something on the order of ~$10 Billion from investors, either from the debt market or the stock market (IPOs or Secondary offerings).
If Tesla were to try its strategy of "IPO to get a ton of money each year, every year" during any other time in US history, it would have literally come across a recession and run out of money.
The Gigafactory was literally built on top of debt and stock offerings. Tesla never had that money to begin with.