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by bovermyer 2855 days ago
My biggest problem with the new logo is that they're effectively un-branding the Library of Congress by trying to brand it as LIBRARY.

That's like trying to rebrand the White House as HOUSE.
2 comments
Fomite 2855 days ago
Their concern is that too many people read "...of Congress" and assume it's not for them. They're very much pushing the idea that it's a library first.

Not sure I like how they did that, but I get the idea.

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bovermyer 2855 days ago
....and now I just had a horrifying thought.

This is another symptom of Idiocracy becoming a documentary?

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