[smeagol]

thanks for the feedback!

can you be more specific about how we can improve the home page? we're constantly trying to improve it, but our oldest (and admittedly ugliest) one always converts the best. tell me the dominant page color and i'll know which version you're looking at.

[pinksoda]

White and blue are good colors for your industry, but the current homepage has too much blue above the fold. The blue is slightly too vibrant also. You want to be careful about the saturation of your colors. Vibrant/Saturated colors are subconsciously distracting and unprofessional. The hurdle to trust a vibrant website is much higher.

"WePay helps you collect, manage, and spend money." should be displayed above the fold and have embedded screenshots or an embedded video nearby. I don't recommend popping it up in a lightbox.

Include a "create account" link near your "Sign in" link. The top right corner is prime real estate and needs a call-to-action for current users and potential users.

The site seems segmented because of the various different styles and content widths used. I found three different widths so far (1010px, 960px, and 770px).

The logo needs to go. It's really bad.

Move "featured in" to the bottom.

Move "What kinds of groups are using WePay?" up more. Remove the italics on the links.

Take a look at this: http://i.imgur.com/4zHX7.png - I threw it together in 5 minutes, so don't judge it too much. White is the primary color here and you'll notice that it is visually easy to follow. Looking at the current WePay is actually straining on the eyes.

[pvg]

The blue is slightly too vibrant also. You want to be careful about the saturation of your colors. Vibrant/Saturated colors are subconsciously distracting and unprofessional.

This is completely subjective though. To me, for instance, We Pay's current webpage looks like a site I might use for the scenarios described in the NYT article, like a way to collect payment among a group of friends. Your mock-up looks like the site of a bank or mutual fund, which is exactly not the sort of site that comes to mind for the purpose. Again, this is completely subjective - I just don't think there is any way to justify something as vague as 'vibrant is unprofessional'.

[smeagol]

i really like the suggestion to add "Create Account" next to "Sign In". i'll see about getting that in sometime soon.

cool mockup. perhaps we'll try it out and see how the conversions look.

thanks!