[wccrawford]

Are you reading the actual study? Because what's linked here isn't a study, it's an article about a study. In other words, it's written by a journalist, not a scientist that worked on the study.

[robotresearcher]

No, it’s a popular article by one of the study authors. Researchers can and do write in both modes sometimes.

[kerbalspacepro]

Research can, and do, and SHOULD. By writing popular pieces, scientists are basically using the Feynman technique and increasing their own understanding of whatever it is they're learning about