[bitesociety]

Thanks, hadn't thought of that angle before.

Yes would release all that information (basically what we know, we want our consumers to know, if they desire)

eg- agree on natural flavours, thats a big pet peeve of mine (I have no idea whether it's vegan or not, most cases am forced into a decision i'm not happy with)

[matt_the_bass]

Oh good point. I hadn’t thought about vegan/not-vegan question. Though I eat a lot of vegan foods I’m not vegan, but I could see this being important to those that are.

You could conceivably extend this idea to listing sources of ingredients for those that are concerned with ingredient sustainability.

From my point of view the idea would not be to try and replicate the product but to have greater trust in it.

[bitesociety]

Understand, and yes plan to share source for ingredients, where I can find them out myself. Thanks