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by dagw
5727 days ago
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I forget where I read it, but apparently for most big budget games, a significant percentage of sales happen within the first 7 days of release. So as long as they can make the DRM good enough to keep the game from being cracked for a week they've scored a pretty big win. |
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pretty much any "blockbuster" sales chart shows this.
There are basically two behaviors in sales, especially in gaming: blockbusters, heavily front-loaded games where north of 50% of total sales can be made in the first week (if not the first weekend) and "games with legs" which just go on and on and on and on.
Most games lack the broad appeal to have legs (Nintendo games are a pretty common exception) and are thus very front-loaded.