[dx87]

People won't look for GMO products, but if you have two products with similar tastes and nutritional value, but one is more expensive because it has a "GMO Free" sticker on it, I'd bet most people would go for the cheaper option.

[anonytrary]

Not sure why you are getting downvoted, because you're absolutely right. Almost no one actually cares about "organic" and "non-GMO". Most in the United States are working paycheck to paycheck, but people on HN seem to consistently forget about their existence.