[ko3us]

Good question.

So right now the marketplace is a “cash back” site.

But the biggest difference is that with cash back it’s not instant.

With crypto, we are able to instantly reward you for a purchase online.

We also have just released our bank integration piece that allows users to link their card, similar to Acorns etc, and when a transaction occurs we immediately reward it using Incent crypto.

The benefits for the user are: - it’s real value - you can send it to anyone - there are no expiry dates - you can exchange it for cash or soon for gift cards and a debit card - you can donate it

For the merchant, there is no liability in the future. They pay to buy the crypto, then send it to a user and the user can use it back on the store, which essentially means they are giving it back to the store.