[kev6168]

That indeed was what in my mind. For viewers it can be a huge time waste. I lost many nights' sleep watching kittens, puppies or comedy videos, often from 11pm until 5am, in my early Douyin days. The platform kept giving me stuff from the same category again and again. There was also the suspense that you wish to know what the next video would be like. But the next day I felt terrible. Nowadays I don't open Douyin/Tik Tok after getting on bed.

On the other hand, this form (of convenience and simple pleasure) matches our basic desire, imo. So maybe it will continue to develop and expand.

I should say Douyin/Tik Tok is also great for people to express themselves, to create artistic content, to provide valuable content. So potato chip or bubble gum are naturally not very accurate descriptions.