[antonybello]

As we scale, things like monitoring operations and rolling out changes quickly (new recipes, modes of preparation, etc) become difficult. Expanding will help us see bigger gaps in our own processes, and that's where we believe that tech can come in and make operations more visible and smooth. At least, that's what I'm excited about :)

I wondered why Peet's Coffee (200+ locations worldwide) still uses paper checklists to ensure employees are following procedures, and it may have remained archaic because it's physical and familiar. But that's not the direction we want to go.